Description

You will manage tracking configurations and data insights using Adobe Analytics and Customer Journey Analytics.

Responsibilities

• Configure and maintain tracking for websites and digital media via Adobe Analytics and Adobe Workspace.
• Build and manage interactive dashboards in Adobe Analytics Workspace to visualize KPIs.
• Analyze user behavior, conversion paths, and trends to drive optimization strategies.
• Translate complex data sets into clear narratives and presentations for technical and non-technical stakeholders.
• Monitor data quality and troubleshoot tracking issues to ensure data reliability.

Required Skills

• 6+ years of experience with Adobe Analytics.
• 6+ years of experience with Power BI.
• 6+ years of experience with Hadoop or Python.
• 5+ years of experience with CJA (Customer Journey Analytics).
• Proficiency in SQL, R, and NoSQL.
• Experience interpreting AB test results and AB insights.
• Knowledge of data wrangling, cleaning, and transforming techniques.
• Ability to collaborate with marketing, UX/UI, and development teams.

Preferred Skills

• Experience with data storytelling and visualization.

Key Skills

Education

Any Graduate