Description

You will design, build, and optimize complex marketing campaigns using Adobe Campaign Classic.

Responsibilities

• Design and implement personalized customer journeys and experiences within Adobe Campaign Classic.
• Translate cross-functional requirements into data-driven marketing initiatives to improve engagement.
• Monitor and analyze campaign performance to provide actionable insights and recommendations.
• Manage data integrity and ensure compliance with industry standards and regulations.
• Develop data workflows and ETL processes to support marketing automation.

Required Skills

• Minimum 3 years of hands-on experience with Adobe Campaign Classic.
• Proficiency with Adobe Analytics, Adobe Target, and Adobe Experience Manager.
• Strong technical knowledge of XML and SOAP for data integration and web services.
• Experience using JavaScript, HTML, and CSS for customizing campaign templates.
• Proficiency in SQL for database management and querying.
• Familiarity with REST APIs for system integrations.
• Deep understanding of data management, segmentation, and personalization techniques.
• Bachelor’s degree in Computer Science or a related field.

Preferred Skills

• Adobe Campaign Classic or related Adobe technologies certification.
• Experience with additional marketing automation tools and platforms.

Key Skills

Education

Any Graduate