Key Skills: Adobe Experience Manager (AEM), Content Management Systems, SEO, Google Analytics, Adobe Analytics, HTML, CSS, Adobe Creative Suite, Quality Assurance, Project Management
Good to Have Skills: SEMRush, Microsoft Office suite, web technologies, quality assurance testing tools and methodologies, content strategy, information architecture, user experience principles, agile certification, multi-channel marketing materials development, content performance metrics analysis, technical writing expertise.
Roles & Responsibilities:
- Create and manage high-quality digital content that drives customer engagement and business growth.
- Apply expertise in technical writing and quality assurance to develop compelling content across multiple channels.
- Ensure adherence to global brand standards while collaborating with diverse teams to optimize content strategy.
- Implement best practices and deliver impactful marketing communications that resonate with scientific audience.
- Translate complex technical concepts into clear and engaging content for various marketing materials.
- Develop multi-channel marketing materials including web, email, social media, and print communications.
- Analyze content performance metrics and optimize content accordingly to improve engagement and effectiveness.
- Handle multiple priorities with strong project management skills while maintaining exceptional attention to detail.
- Work independently and collaborate effectively with diverse teams across different departments and regions.
- Stay current with industry trends and commit to continuous learning in digital marketing technologies.
Experience Required: Advanced Degree plus 3 years of experience, or Bachelor's Degree plus 5 years of experience in digital content creation, marketing communications, or quality assurance.
Education: Preferred Fields of Study: Marketing, Communications, English, Computer Science, Information Technology, or related scientific/technical field. Project management or agile certification a plus