Description

You will lead the development of a new customer segmentation work stream to drive business insights.

Responsibilities

  • Develop customer segmentation models to identify key retention and attrition drivers.
  • Deliver actionable insights to the marketing team to support customer retention campaigns.
  • Build ETL pipelines and manage data modeling and warehousing processes.
  • Create and present recommendations for new metrics to improve business performance visibility.

Required Skills

  • 5-7 years of experience in data science with a focus on customer segmentation for marketing.
  • Proficiency in Python for data processing and scripting.
  • Advanced SQL skills for extracting data from Redshift, Oracle, or NoSQL databases.
  • Experience building and deploying Machine Learning models to solve practical problems.
  • Hands-on experience with data visualization using Tableau.
  • Strong background in forecasting, statistical analysis, and data modeling.
  • Experience managing large-scale, complex datasets in a business environment.
  • Bachelor's degree in a quantitative field such as Statistics, Computer Science, Mathematics, Engineering, or Finance.

Preferred Skills

  • Experience with AWS services including EC2, DynamoDB, S3, and Redshift.
  • Knowledge of Customer Lifetime Value (CLV) or Economic Value modeling.
  • Familiarity with statistical analysis packages such as R, SAS, or Matlab.

Education

Any Graduate