Associate Manager - Digital Marketing

You will manage end-to-end marketing activities and go-to-market strategies across various service lines and geographies.

Responsibilities

• Execute diverse go-to-market strategies in collaboration with horizontal and vertical service lines.
• Drive marketing activities end-to-end, including targeted campaigns, social media, ABM, content marketing, and digital ad campaigns.
• Act as the single point of contact for all GTM activities specific to assigned service lines and geographies.
• Optimize campaign efficiency to improve branding, positioning, lead generation, and conversion rates.
• Manage account mining initiatives to support growth.

Required Skills

• 5+ years of experience in digital marketing.
• Proven track record in lead generation.
• Experience managing social media campaigns.
• Experience running digital ad campaigns.
• Ability to increase conversion rates through campaign optimization.
• Experience with Account Based Marketing (ABM) and content marketing.
• Any graduate degree.