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Hallmark Global Technologies Inc Logo
Business Analyst
Posted On: 1 day ago
Experience: 5+ years
Availability: Hybrid
Openings: 1
Category: Business Analyst
Tenure: Contract - Corp-to-Corp
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Description

You bridge business needs and technical implementation by gathering requirements, documenting specifications, and translating marketing strategies into data logic.

This role is on-site.

Responsibilities

  • Gather requirements from business partners and document technical specifications.
  • Translate marketing strategy into data requirements and code logic.
  • Conduct end-to-end code analyses and identify missing data elements from upstream sources.
  • Build data dictionaries and establish new data foundations for marketing campaigns.
  • Pull and process data from internal and external sources using SQL and SAS.

Required Skills

  • 5+ years of experience using SQL and/or SAS on platforms like Teradata, DB2, Oracle, or SQL Server.
  • Proficiency in SQL and tools like SQL Developer.
  • Strong logic and problem-solving skills with exceptional data handling abilities.
  • Ability to learn the business domain and design new processes for marketing program execution.
  • Experience assessing and maintaining data and process integrity.
  • Proven ability to articulate root causes and proactively escalate timeline risks.
  • Bachelor's or Master's degree in a quantitative field (e.g., Statistics, Applied Mathematics).

Preferred Skills

  • Experience in campaign marketing and knowledge of targeted marketing campaigns.
  • SAS Base Certification.

Education

Bachelor's or Master's degrees

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