Description

Own end-to-end data enablement for pharma marketing programs, including ingestion, normalization, and delivery of Patient-Level Data (PLD).

This role is hybrid.

Responsibilities

• Define data standards and governance for aggregate-level marketing datasets sourced from US-based vendors.
• Act as Subject Matter Expert for HCP360, handling onboarding, data integration, and business consumption layers.
• Map HCP engagement signals from media vendors to unified HCP profiles and translate business requirements into technical data specifications.
• Partner with analytics teams on marketing attribution, reach, and frequency reporting.
• Support Marketing Data Hub architecture, data flows, and capability roadmap.

Required Skills

• 10+ years in pharma/life sciences marketing data, analytics, or commercial operations.
• Deep understanding of Patient-Level Data (PLD), including sourcing, privacy, safe harbor, and downstream analytics usage.
• Working knowledge of aggregate marketing media data (impressions, reach, frequency, NPI-level engagement).
• Proficiency with SQL, data modeling, and ETL pipelines for pharma marketing data.
• Experience with HCP master data, including NPI, specialty, affiliation, and prescribing behavior.
• Familiarity with cloud data platforms such as Databricks or AWS.
• Knowledge of pharma compliance requirements: HIPAA, NAI guidelines, and data use agreements.
• Microsoft Certified: Azure Data Fundamentals.

Preferred Skills

• Prior experience with HCP360 implementations and exposure to identity resolution in pharma (NPI matching, HCP deduplication).
• Familiarity with Closed-Loop Marketing (CLM) and rep digital integration.
• Experience working in Agile SAFe delivery models.

Key Skills

Education

Any Gradute