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Edison, NJ, USA
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Gather and documented business and technical requirements. Define data transformation rules for normalizing campaign attribution metrics (e.g., impressions, clicks, conversions). Conduct detailed data profiling and root cause analysis for data inconsistencies using SQL queries. Design and develop standardized reporting templates with pivot tables and dynamic dashboards (Excel and Tableau). Develop KPIs aligned with business goals. Spearheaded automation of recurring reports using parameterized SQL queries and Excel macros. Facilitate UAT planning, walkthroughs with SMEs, defect triaging, and obtained final business sign-off. Participate in Agile ceremonies including PI Planning, Sprint Reviews, and Backlog Grooming; used JIRA to manage user stories and track progress.
Bachelor’s degree in Science, Technology, Business Administration, or Engineering (any) with 2 years of experience in the job offered or related occupation is required
Any Graduate
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