Description

Manage and optimize multichannel marketing campaigns using Adobe Campaign Classic.

This role is on-site.

Responsibilities

• Execute and optimize multichannel campaigns across email and SMS channels.
• Implement customer journeys and marketing automation strategies via Adobe Campaign Classic.
• Build conversion funnels and conduct A/B testing.
• Define and manage workflows and audience segmentation.
• Analyze campaign performance using data analytics.

Required Skills

• At least 2 years of experience executing marketing automation campaigns on Adobe Campaign Classic.
• Proficiency in Adobe Campaign and Data Analytics.
• Experience with HTML and CSS.
• Advanced knowledge of Excel.
• C1 level English proficiency in both spoken and written communication.
• Bachelor's degree in Marketing, Business Administration, or a similar field.
• Strong organizational skills and high attention to detail.

Preferred Skills

• Adobe Campaign Classic certification or additional Adobe certifications.
• Spanish language knowledge and B2B experience.

Key Skills

Education

Any Graduate