Description

Manage and optimize multi-channel marketing campaigns and customer journeys using Adobe Campaign Classic and Salesforce.

Responsibilities

• Create, execute, and optimize multi-channel campaigns.
• Implement customer journeys and marketing automation strategies.
• Build email marketing and SMS campaigns, conversion funnels, and A/B testing protocols.
• Define and manage workflows and audience segmentation.

Required Skills

• 2+ years executing marketing automation campaigns in Adobe Campaign Classic.
• Proficiency with HTML and CSS.
• Advanced knowledge of Excel.
• Experience with Adobe tools and Data Analytics.
• C1 level English proficiency (spoken and written).
• Bachelor's degree in Marketing, Business Administration, or similar.
• Strong organizational skills and attention to detail.

Preferred Skills

• Adobe Campaign Classic certification.
• Additional training in digital marketing.
• Experience working in B2B environments.

Key Skills

Education

Any Graduate