Description

Gather, analyze, and document business requirements for CRM enhancements and initiatives within the life sciences commercial environment.

This role is on-site.

Responsibilities

• Translate business needs into functional specifications, user stories, and process flows.
• Configure and support CRM platforms, including Veeva CRM and Salesforce Sales/Service/Marketing Cloud.
• Partner with stakeholders (Sales Ops, Marketing, MLR, IT) to improve customer engagement workflows and drive continuous improvement.
• Conduct User Acceptance Testing (UAT), manage the backlog, and coordinate with development teams.
• Develop and maintain reports and dashboards for call activity, HCP engagement, and campaign performance.

Required Skills

• 5+ years of experience in CRM Business Analysis or Sales/Marketing Operations.
• Hands-on experience with Salesforce and/or Veeva CRM in a pharma/biotech/medtech environment.
• Strong knowledge of commercial processes, including sales force execution, territory management, and HCP engagement.
• Experience with requirements gathering, UAT, and stakeholder management.
• Ability to ensure data quality, compliance, and adherence to pharma regulations.
• Support integration efforts with MDM (Reltio), data warehouses (Snowflake/Databricks), and marketing automation tools.

Preferred Skills

• Experience with Salesforce configurations (reports, workflows, objects, dashboards) and familiarity with the Veeva ecosystem (Vault, Align, Nitro, PromoMats).
• Understanding of data governance and MDM solutions (e.g., Reltio) and exposure to Power BI/Tableau for analytics.
• Agile/Scrum experience with knowledge of omnichannel engagement and digital marketing integration.

Key Skills

Education

Bachelor's degree