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Ekcel Technologies Inc Logo
Data Analyst

Ekcel Technologies Inc

 

Texarkana, TX, USA

Posted On: 9 days ago
Experience: 5+ years
Availability: Remote
Openings: 2
Category: Data Analyst
Tenure: No Preference/Any
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Description

WHAT YOU’LL DO

● Distill client business objectives into meaningful, purpose-built solutions that align with overall marketing and organizational goals.

● Supporting the discovery and requirements gathering process to translate business needs into measurable tracking frameworks

● Collaborating with developers and the Analytics Lead to design and document data layer specifications for accurate event tracking

● Implementing, testing, and validating tags through Adobe Experience Platform Launch (Tags) and maintaining analytics configurations within Adobe Analytics

● Assist with technical/tag audits of clients websites and present findings/recommendations to stakeholders in a well-designed, clear and actionable fashion.

● Configuring data views, schemas, and connections within Adobe Customer Journey Analytics (CJA) to support dashboards and analysis

● Building and maintaining dashboards and visualizations within Adobe Analytics Workspace and CJA

● Performing QA and troubleshooting to ensure data accuracy and alignment across digital properties

● Partnering with cross-functional teams, including client partners, activation specialists, planning & strategy, and creative, to implement and integrate digital transformation initiatives effectively for clients

● Support and manage relationships with key vendors, ensuring optimal service levels and value for the agency

● Assisting in documentation, tagging governance, and data quality assurance processes

● Staying up to date with the latest updates in Adobe Experience Cloud, analytics frameworks, and evolving privacy standards

 

WHAT YOU’LL BRING

● 3-6 years of experience in digital analytics, preferably within AdTech/MarTech environments

● Experience with Adobe Analytics for implementation, configuration, and reporting

● Familiarity with Adobe Experience Platform (AEP) and AEP Launch (Tags) for tag management

● Hands-on experience configuring Adobe Customer Journey Analytics (CJA) data views, schemas, and connections

● Strong understanding of data layer structures and event-based tracking frameworks

● Experience using debugging tools such as Adobe Experience Platform Debugger, Charles Proxy, or Omnibug

● Expertise in the Ad-tech and Web Analytics (Adobe Analytics) space, Data Management, Attribution, and privacy tools

● Deep understanding of current data privacy regulations and tracking compliance

● Ability to translate business requirements into technical implementation steps

● Excellent analytical and communication skills with strong attention to detail

 

ADDITIONAL THINGS THAT WILL IMPRESS US

● Experience with Google Analytics 4 (GA4) or willingness to learn

● Familiarity with BigQuery or other modern data warehouses (e.g., Snowflake, Databricks)

● Understanding of CDP data modeling and identity stitching

● Basic knowledge of JavaScript or JSON for debugging and tag QA

● Adobe or Google certifications

● Experience with server-side tagging and marketing pixel tracking

Education

Any Graduate

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