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Synchrony Corp Logo
Digital Analytics

Synchrony Corp

 

Kolkata, West Bengal, India

Posted On: 2 days ago
Experience: 1-2 years
Availability: Onsite
Openings: 1
Category: Digital Analytics
Tenure: Full-time Only
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Description

You will manage measurement and tagging requirements across digital platforms to enable critical reporting and insights.

This role is on-site.

Responsibilities

  • Implement analytical and marketing technology tags across digital platforms using tag management systems.
  • Define requirements, test, and validate implementations while working with agile and cross-functional teams.
  • Ensure timely delivery and accuracy of all tagging projects.
  • Maintain documentation in strict adherence to audit procedures.

Required Skills

  • 1 to 2 years of hands-on experience in JavaScript, HTML, CSS, or web design.
  • Minimum of 2 years of hands-on experience with Tag Management Systems such as Ensighten, Tealium, or Adobe Launch.
  • Hands-on experience with Adobe Analytics or Google Analytics implementation.
  • Ability to write and decode JavaScript to meet evolving industry standards.
  • Foundational knowledge of JavaScript, HTML, CSS, and web design principles.
  • Basic understanding of core concepts and metrics in Retail Finance.
  • BS or MS in Statistics, Economics, Mathematics, or a quantitative field, or 3 to 4 years of relevant experience in lieu of a degree.

Preferred Skills

  • Experience implementing media pixels and MarTech tools like Dynamic Yield.
  • Knowledge of online consumer privacy, consent management, and mobile app development.

Education

Any Graduate

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