Description

You will own the generation and delivery of insights for digital experiences at UPS, collaborating directly with the data team to identify gaps and improve user journeys.

Responsibilities

• Create, maintain, and publish insight dashboards using data visualization tools to support decision-making.
• Analyze digital, operational, session replay, VOC, and customer call center data to uncover actionable insights.
• Investigate potential issues and gaps using Web Analytics, Fullstory, Qualtrics, and the Data Warehouse.
• Use website debuggers to analyze tagging on ups.com for troubleshooting and analytics planning.
• Leverage Adobe Audience Manager (DMP) to understand audience creation and apply these segments to insights.

Required Skills

• 3+ years of digital data analytics experience.
• Proficiency in Microsoft Power BI for data visualization and reporting.
• Experience with Adobe Analytics for digital measurement and insight generation.
• Ability to interpret complex data sets from multiple sources (web, call center, VOC).
• Strong written and verbal communication skills to report findings effectively.
• Technical problem-solving skills to troubleshoot tagging and data issues.

Preferred Skills

• Familiarity with MarTech tools including Fullstory and Qualtrics.
• Knowledge of data warehouse structures and information systems elements.
• Bachelor’s degree in data analytics or a related field.

Key Skills

Education

Any Graduate