Description

You will own the end-to-end execution of digital marketing campaigns and analytics to drive brand awareness and customer engagement.

Responsibilities

• Plan and execute multi-channel digital marketing activities including SEO, SEM, social media, email, mobile, and display.
• Launch and monitor optimized online advertising campaigns across SEM, Display, Social, and Programmatic channels.
• Manage company-owned media assets such as websites, mobile apps, and CRM software.
• Create and update engaging digital content for social media, websites, and email newsletters.
• Analyze web analytics reports to provide actionable insights for campaign optimization and consumer journeys.

Required Skills

• 1+ years of proven experience in digital marketing or a similar role.
• Proficiency in SEO/SEM, Social Media, and Email-SMS Marketing.
• Hands-on experience with Web Analytics tools such as Google Analytics, WebTrends, or NetInsight.
• Working knowledge of ad serving tools like DART or Atlas.
• Foundational knowledge of HTML5, CSS, and JavaScript for responsive web design.
• Ability to set up and manage conversion tracking and event pixels.
• Strong content and creative writing skills.
• Analytical mindset with experience interpreting marketing database data.

Preferred Skills

• Experience conducting market research on trends, audiences, and competitors to refine engagement strategies.

Key Skills

Education

Any Graduate