Description

Lead the digital marketing function through continuous experimentation and data-driven decision-making.

Drive new user acquisition and scale GMV via multi-channel campaigns. Optimize platform GMV and ROAS targets to meet business goals. Manage lead generation efforts for seekers. Direct creative direction and social media follower growth strategies. Analyze campaign breakdowns to deliver actionable insights.

Responsibilities

• Drive new user acquisition and scale GMV via multi-channel campaigns.
• Optimize platform GMV and ROAS targets to meet business goals.
• Manage lead generation efforts for seekers.
• Direct creative direction and social media follower growth strategies.
• Analyze campaign breakdowns to deliver actionable insights.

Required Skills

• 4+ years of experience in digital marketing.
• Proven ability to manage GMV and ROAS metrics.
• Experience with Outbrain and Adroll platforms.
• Strong data analysis and adaptation skills.
• Degree in Journalism, English, or related fields from Tier 1/Tier 2 colleges.
• Any Graduate degree.

Key Skills

Education

Any Gradute