Description

You will lead the development and execution of digital marketing strategies to drive engagement and lead generation.

Responsibilities

• Develop and implement digital marketing strategies aligned with business objectives.
• Optimize website content for search engines and manage PPC campaigns.
• Oversee social media channels and create content to increase brand visibility.
• Execute email marketing campaigns to nurture leads and drive conversions.
• Manage digital advertising on Google Ads, Facebook, and LinkedIn.
• Monitor KPIs and provide regular reports to optimize marketing efforts.
• Manage digital marketing budgets and allocate resources for maximum ROI.

Required Skills

• Minimum 5 years of experience in digital marketing, specifically within B2B and technology solutions.
• Expertise in SEO and SEM.
• Proficiency in Social Media management.
• Experience with Email Marketing.
• Working knowledge of CRM systems and marketing automation tools.
• Strong data analysis and reporting skills.
• Ability to collaborate with web development teams for UX optimization.
• Excellent written and verbal communication skills.
• Experience leading teams and collaborating with cross-functional departments.

Preferred Skills

• Bachelor's or Master's degree in Marketing or a related field.

Key Skills

Education

Bachelor's or Master's degrees