Description

You will manage digital presence and lead generation campaigns focused on Data Analytics, Gen AI, Data Engineering, and Data Science services.

Responsibilities

• Manage Facebook, LinkedIn, and Twitter profiles to demonstrate leadership in data and AI sectors.
• Execute content marketing strategies using brochures, case studies, blog posts, and videos.
• Drive lead generation through targeted email and social media campaigns.
• Maintain communication workflows via email and LinkedIn to nurture prospects.
• Optimize the company website for user experience, conversion, and SEO.
• Develop marketing strategies to promote Bench IT talent capabilities to clients.
• Communicate company sustainability initiatives and environmentally conscious practices.

Required Skills

• 5+ years of experience in digital marketing.
• Search Engine Optimization (SEO).
• Website Administration.
• Media Strategy.
• Ad Serving.
• Experience promoting Data Analytics, Gen AI, Data Engineering, or Data Science services.
• Ability to conduct market research and competitor analysis.
• Proficiency in using analytics tools to monitor engagement and traffic.

Key Skills

Education

ANY GRADUATE