Description

You will lead link-building strategy and digital outreach to drive SEO growth and domain authority in the Mumbai Metropolitan Region.

Responsibilities

  • Develop and execute link-building strategies to acquire links from high-authority, industry-relevant sites.
  • Build relationships with journalists, bloggers, and influencers to secure media coverage and backlinks.
  • Analyze competitor link profiles to identify gaps and high-value acquisition opportunities.
  • Manage and mentor junior link builders on outreach techniques and link quality assessments.
  • Track KPIs including link quantity, quality (DA 40+), outreach success rates, and referral traffic.

Required Skills

  • 5+ years of experience in link building, outreach, or Digital PR.
  • Proven track record of securing high-authority backlinks from top-tier publications and industry sites.
  • Deep understanding of SEO principles and backlink profile health.
  • Proficiency with SEO tools such as Ahrefs, Moz, and SEMrush.
  • Strong communication and relationship-building skills for media outreach.
  • Experience in Digital Marketing and link-building development.

Preferred Skills

  • Experience managing or mentoring junior team members.
  • Strong project management skills for handling multiple simultaneous outreach campaigns.
  • Ability to adapt to evolving search engine algorithms and SEO best practices.

Education

Any Graduate