Description

You will lead regional marketing strategies to build pipeline and drive revenue through targeted field programs.

Responsibilities

• Develop and execute regional marketing plans, including in-person seminars, webinars, executive engagements, and third-party conferences.
• Partner with sales and cross-functional teams to deliver programs tailored to local markets and target accounts.
• Build and maintain relationships with channel partners and go-to-market ecosystem partners to generate new business.
• Manage quarterly regional field marketing budgets and track lead flow to ensure timely sales follow-up.
• Monitor KPIs and program results using Salesforce and Tableau to drive data-driven decision making.

Required Skills

• 7+ years of experience in field or event marketing within a technology company.
• Proven expertise in Field and Channel Marketing.
• Deep understanding of the IT buyer and ability to create content for specific buyer personas.
• Strong project management, negotiation, and strategic thinking skills.
• Ability to manage multiple concurrent marketing campaigns and pivot based on business needs.
• Proficiency with CRM and Marketing tools.
• Excellent written, oral, and presentation skills for stakeholder communication.
• Strong analytical skills with a track record of executing impactful programs.
• Ability to travel within the assigned territory for regional events.

Preferred Skills

• Experience with Marketing Automation, GSuite, and Splash.
• Experience using Salesforce.com for KPI monitoring.

Key Skills

Education

Any Gradute