Description

You will manage and implement tracking configurations across web and mobile platforms to drive data-informed business decisions.

Responsibilities

• Implement and configure tracking using Google Analytics, Firebase, and Google Tag Manager to monitor key performance metrics and marketing activities.
• Maintain event taxonomy and data flow consistency while writing technical documentation for data layer requirements.
• Troubleshoot and diagnose issues within source code, platform configurations, and tracking tags.
• Collaborate with Development, Product, Marketing, and Business Intelligence teams to translate business requirements into technical measurement strategies.
• Communicate implementation designs to developers to ensure accurate execution within agile delivery timelines.

Required Skills

• 7+ years of experience implementing Google Analytics, Firebase, and Google Tag Manager.
• 7+ years of experience working with JavaScript and HTML.
• Deep subject matter expertise in Google Analytics and Google Tag Manager.
• Strong technical knowledge of the web data layer.
• Proven ability to troubleshoot tracking issues within source code and platform settings.
• Experience working within agile delivery environments.
• Strong technical writing skills for documentation of event taxonomy.
• Ability to manage measurement requirements across cross-functional internal and external groups.

Key Skills

Education

Any Graduate