Description

Own the strategic vision and optimization of the website user journey to support growth and engagement.

Responsibilities

• Develop and articulate a website vision aligning product, marketing, design, and engineering objectives.
• Own the end-to-end lifecycle of website changes from ideation through technical implementation.
• Execute A/B testing frameworks across landing pages and CTAs to improve conversion rates.
• Analyze site performance and user engagement data to provide actionable strategic recommendations.
• Collaborate with cross-functional teams to align web strategy with broader marketing campaigns.

Required Skills

• 7+ years in web marketing or growth product management roles.
• Proven experience in UX/CRO and leading significant website improvement initiatives.
• SaaS industry experience.
• Advanced proficiency with Google Analytics, Mixpanel, and Adobe Analytics.
• Experience working with engineers on technical scoping and specifications.
• Strong understanding of user-centered design principles.
• Ability to manage multiple projects and solve complex technical or strategic problems.

Key Skills

Education

ANY GRADUATE