Description

You will analyze marketing data to drive business decisions and support reporting needs for the marketing team.

Responsibilities

• Build and validate new derived metrics and associated business rules.
• Coordinate data warehouse import, transformation, and validation of new data.
• Develop, improve, and maintain dashboards for reporting.
• Collaborate with tagging teams and implementation specialists to create digital tracking.
• Communicate findings and recommendations to stakeholders based on data insights.
• Perform ad hoc data analysis and monitor key metric accuracy.

Required Skills

• 5+ years of experience in digital marketing data analysis.
• Proficiency with SQL.
• Experience with Web Analytics tools.
• Experience with BI tools such as Tableau or Power BI.
• Experience in Digital Marketing Analytics.
• Ability to assist engineering teams in maintaining data reporting models.

Preferred Skills

• Working experience with Tableau.
• Working experience with Snowflake.
• Working experience with Google Analytics.

Key Skills

Education

Any Graduate