Description

Conduct market research and data analysis to support strategic decision-making.

Responsibilities

• Analyze large datasets to identify market trends, customer preferences, and the competitive landscape.
• Perform data mining, cleaning, and visualization to organize raw information.
• Develop research methodologies and survey designs to gather relevant data.
• Collaborate with the marketing team to interpret findings and create actionable insights.
• Generate reports and presentations to communicate results to stakeholders.

Required Skills

• Bachelor's Degree in Marketing, Business Administration, Statistics, or a related field.
• Proficiency in Excel for data manipulation and analysis.
• Experience with Google Analytics for web data interpretation.
• Experience with Tableau for data visualization.
• Knowledge of statistical analysis techniques.
• Familiarity with data mining techniques.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.

Key Skills

Education

Bachelor's Degree