Description

Manage marketing automation workflows and technical implementations within the Oracle Eloqua platform.

Responsibilities

• Design and develop email templates and Eloqua forms to facilitate data capture and routing.
• Build and manage marketing campaigns, including email activation and lead list uploads.
• Configure external activity and update rules to maintain data integrity.
• Set up reporting agents and implement lead scoring models.
• Integrate Eloqua with CRM and CMS systems using APIs for custom automation.

Required Skills

• Proficiency in HTML, CSS, and JavaScript for email and form development.
• Experience building and managing marketing automation workflows.
• Ability to translate marketing requirements into technical Eloqua solutions.
• Knowledge of lead nurturing, segmentation, and targeting techniques.
• Experience leading and managing Eloqua implementation projects.
• Ability to gather requirements, prioritize tasks, and manage project timelines.
• Strong problem-solving skills for troubleshooting technical issues.

Preferred Skills

• Understanding of RESTful APIs and web services.
• Proficiency in data manipulation using Excel or SQL.
• Oracle Eloqua Master certification or equivalent.

Key Skills

Education

ANY GRADUATE