Description

You will design, implement, and optimize omnichannel marketing campaigns using RedPoint tools.

Responsibilities

• Design and implement omnichannel marketing campaigns via RedPoint Interactive.
• Manage segmentation, targeting, and personalization strategies.
• Build and monitor workflows and customer journeys for high-impact campaigns.
• Conduct A/B testing and performance tracking to drive continuous improvement.
• Use Oracle/SQL to develop data segmentation logic and execute campaigns.

Required Skills

• 5+ years of experience in campaign development using RedPoint Interactive.
• Strong Oracle/SQL skills for data extraction and segmentation.
• Experience building and managing complex marketing workflows.
• Proficiency in A/B testing and performance measurement.
• Any Graduate degree.

Key Skills

Education

Any Graduate