Description
You will use expert reporting and complex analytics to identify influences on consumer behavior and improve customer experience.
Responsibilities
- Analyze and interpret wide-ranging data to identify causal relationships and trigger points influencing customer behavior.
- Synthesize data from multiple internal and external sources to create, monitor, and explain critical business health metrics.
- Combine disparate datasets to drill down into root causes and deliver data-driven stories to leadership.
- Develop reports, charts, and visual aids to recommend business directions and outcomes to partners.
- Apply intelligent data science to solve business problems related to marketing campaigns and viewership.
Required Skills
- 8+ years of experience in advanced analytics, data science, big data, or relational database structures.
- Expertise in SQL, Python, R, and SAS.
- Hands-on experience with Databricks and Snowflake.
- Proven ability in consumer behavior analysis, marketing campaigns, and customer subscription modeling.
- Experience with A/B testing and marketing experimentation.
- Proficiency in scripting with Jupyter notebooks and using pandas.
- Strong background in data mining and working with disparate datasets.
- Ability to aggregate and synthesize complex information into actionable insights.
- Bachelor's degree in statistics, mathematics, computer science, business, or a related quantitative field.
Preferred Skills
- Advanced degree in a quantitative field.
- Experience with Tableau, Looker, Metabase, or Mode.
- Knowledge of NPS and survey data sets.