Description

Define and manage product roadmaps, features, and releases for CRM and customer engagement platforms. You will own the product lifecycle from research and prioritization to launch and performance analysis.

This role is on-site.

Responsibilities

• Define and prioritize product features based on user needs, market trends, and business goals.
• Conduct user research and analyze product performance metrics to generate actionable insights.
• Develop and maintain the product roadmap, ensuring alignment with company objectives.
• Collaborate with engineering, design, marketing, and sales to deliver high-quality products.
• Manage product documentation, including specifications, user guides, and release notes.

Required Skills

• 4-6 years of experience in product management, preferably within CRM, lifecycle marketing, or customer engagement platforms.
• Proven track record of owning product roadmaps and managing release cycles.
• Deep familiarity with CRM concepts: customer segmentation, lifecycle/journey orchestration, personalization, and campaign automation (email, SMS, in-app, push).
• Experience with Agile methodologies and project management tools like Jira.
• Proficiency with product operations tools, including customer data platforms (CDPs) and marketing automation tools.
• Strong analytical skills to synthesize data trends and make informed decisions.
• Excellent verbal and written communication skills for presenting to stakeholders and senior management.

Preferred Skills

• Experience with internal knowledge/documentation management tools such as Confluence.
• Background in optimizing workflows and processes to improve operational efficiency.

Key Skills

Education

Bachelor's degree