Description

You will own the full funnel for product marketing, operating independently from positioning through distribution.

Responsibilities

• Define and own product positioning, messaging, and value propositions.
• Plan and execute end-to-end go-to-market strategies for new features and launches.
• Own and drive all growth channels, including paid, organic, content, email, partnerships, and ASO.
• Create and ship marketing collateral, such as website copy, email campaigns, landing pages, and product decks.
• Conduct competitive analysis and user research to sharpen messaging and identify growth levers.

Required Skills

• 3-5+ years in product marketing, preferably within a B2C or PLG environment.
• Demonstrated ability to build and run campaigns directly, not just manage agencies.
• Strong storytelling and copywriting capabilities.
• Comfort with analytics; setting goals, measuring impact, and iterating based on data.
• Native or near-native English fluency.
• Experience in AI, productivity tools, or email platforms.

Key Skills

Education

Not specified