Description

You will lead the development, execution, and optimization of programmatic advertising campaigns across multiple channels.

Responsibilities

• Develop and manage programmatic and social media campaigns using Google DV360 and The Trade Desk.
• Monitor campaigns in real-time to adjust performance and ensure ROI.
• Analyze performance data to identify trends and generate actionable insights.
• Execute A/B testing and experiments to improve ad effectiveness and efficiency.
• Manage relationships with DSPs, data providers, and programmatic partners while overseeing budget allocation.

Required Skills

• 2-4 years of relevant experience in programmatic advertising.
• Deep understanding of DSPs, SSPs, and ad exchanges.
• Hands-on experience with Google DV360 and The Trade Desk.
• Proficiency in Google Analytics and Google Tag Manager.
• Strong data analysis skills using Tableau and Excel.
• Experience in campaign management, optimization, and performance analysis.
• Ability to manage multiple projects independently.
• Ensure all activities comply with industry regulations and data privacy standards.

Preferred Skills

• Any Graduate degree.

Key Skills

Education

Any Graduate