Description

- Design, implement, and optimize omnichannel marketing campaigns using Redpoint Interactions

- Manage segmentation, targeting, and personalization strategies.

- Build and monitor workflows and customer journeys.

- AB testing and performance tracking.

- Scheduling automations between RPI and RPDM

- Knowledge of Oracle SQL and data segmentation logic

- Familiarity with CDP platform

- Hands-on experience with Redpoint (RPI RPDM) tool

- Knowledge on Redshift AWS technologies (EC2, S3, Glue)

Key Skills

Education

Any Graduate