Description

Manage Salesforce Marketing Cloud training, documentation, and user support for University Advancement.

This role is hybrid.

Responsibilities

• Lead ongoing training sessions for Salesforce and Marketing Cloud users, including new user onboarding.
• Prepare and maintain training documentation for all sessions and identify learning needs through team meetings.
• Oversee email send audits, guide campaign scope, and recommend solutions using Journey Builder, Automation Studio, and Email Studio.
• Provide help desk support, business analysis, and daily assistance to Marketing Cloud users.
• Maintain data quality by running regular queries, auditing uploads, and performing data cleanup tasks.

Required Skills

• Salesforce Administrator Certification and Marketing Cloud Administrator Certification.
• 3–5 years of Salesforce CRM and/or SF Marketing Cloud experience.
• 3–5 years of marketing and digital analytics experience, preferably in Higher Ed or Advancement.
• Bachelor's degree in Marketing, Business, Computer Science, or related field.
• Strong communication and listening skills for effective user collaboration.
• Experience with Journey Builder, Automation Studio, and Email Studio.
• Ability to compile report requests and guide users on accurate metrics.

Preferred Skills

• Background in Higher Education or University Advancement.
• Experience testing new functionality in Marketing Cloud test environments.

Key Skills

Education

Bachelor's degree