Description

Key Responsibilities:

o Design and implement Data Cloud (formerly Customer Data Platform / Data 360) solutions within the Salesforce ecosystem

o Configure and manage data ingestion pipelines from multiple sources (CRM, APIs, data lakes, external systems)

o Develop and maintain data models, data streams, and data harmonization rules

o Implement identity resolution and customer profile unification

o Build and manage calculated inssights, segments, and audience activation workflows

o Integrate Data Cloud with Sales Cloud, Service Cloud, Marketing Cloud, and external applications

o Develop data transformations using SQL, Data Cloud Query Language, or other tools

o Ensure data governance, quality, and compliance across datasets

o Work with business stakeholders to translate requirements into technical solutions

o Support real-time and batch activation use cases (e.g., personalization, campaigns, analytics)

o Troubleshoot and optimize Data Cloud configurations and performance

Key Skills

Education

Bachelor's degree