Description

Lead the technical architecture and implementation of the Salesforce Marketing Cloud ecosystem to drive CRM operations and digital marketing experiences.

Responsibilities

• Design and build technical architecture artifacts, including integration, solution, and system interaction diagrams.
• Implement Salesforce Marketing Cloud products, including Engagement, Mobile Studio, Ad Studio, Account Engagement, Personalization, Journey Builder, and Data Cloud.
• Develop Data Cloud architecture, data models, and ingestion strategies using batch and API-based integrations.
• Lead estimations and delivery plans for strategic SFMC projects alongside Salesforce partners.
• Validate functionalities and integrations with developers to ensure accuracy and effectiveness.

Required Skills

• 5+ years of experience in Salesforce Marketing Cloud implementation, configuration, and data migrations.
• Proven experience implementing at least one Data Cloud project end-to-end.
• Proficiency in AMPscript, HTML, CSS, SSJS, JavaScript, and SQL.
• Experience with REST/SOAP web service integration languages.
• Hands-on experience with Salesforce CRM, including Sales, Service, and Experience Cloud.
• Expertise in Marketing Cloud Studios and Builders, such as Email Studio, Journey Builder, and Content Builder.
• Knowledge of data management and governance best practices, including privacy and consent.
• Ability to implement automated solutions utilizing Marketing Cloud server-side JavaScript.
• Experience managing data ingestion, calculated insights, and segment activation within the Data Cloud ecosystem.

Preferred Skills

• Bachelor's Degree in Computer Science or related field.
• Experience managing data ingestion, calculated insights, and segment activation within the Data Cloud ecosystem.

Key Skills

Education

Bachelor's Degree