Description

Design, build, and maintain marketing automation campaigns using Salesforce Marketing Cloud. You will orchestrate customer journeys, manage data segments, and implement dynamic personalization logic.

This role is on-site.

Responsibilities

• Design and execute email campaigns in Email Studio and multi-step journeys in Journey Builder.
• Develop and manage automations in Automation Studio for scheduled and event-driven processes.
• Create and maintain Data Extensions to support audience segmentation and data management.
• Implement personalization and business logic using AMPscript across emails and journey activities.
• Query and validate data using SQL for targeting, troubleshooting, and performance reporting.

Required Skills

• 5-12 years of hands-on experience with Salesforce Marketing Cloud.
• Proficiency in Email Studio, Journey Builder, and Automation Studio.
• Strong SQL skills for data extraction, querying, and validation.
• Experience with AMPscript for dynamic content and personalization.
• Knowledge of Data Extensions for segmentation and data management.
• Familiarity with JBuilder, OmniStudio, and Automation Testing.

Preferred Skills

• Experience with Einstein AI, Mobile Studio, Content Builder, or Social Studio.

Key Skills

Education

Any Graduate