Description

What You'll Do:

• Architect, design, and deliver end?to?end Salesforce Marketing Cloud solutions across Journey Builder, Automation Studio, Email Studio, Mobile Connect, Mobile Push, Cloud Pages, Marketing Cloud Personalization (Interaction Studio), and Marketing Cloud Intelligence (Datorama).
• Lead the technical design of scalable contact models, subscriber architectures, send classifications, and attribute group frameworks aligned with enterprise data strategies.
• Design and implement event?driven and real?time personalization solutions using Journey Entry Events, Journey APIs, Event Notification Services, and Data Cloud triggers.
• Lead hands?on development using advanced AMPscript, Server?Side JavaScript (SSJS), REST/SOAP APIs, and complex SQL for segmentation, transformations, and automation workflows.
• Build Cloud Pages applications, custom preference and consent management centers, reusable SFMC libraries, utilities, and coding frameworks.
• Develop and manage custom?triggered email and multi?channel messaging solutions through API?based integrations.
• Architect and oversee integrations between Salesforce Marketing Cloud and Sales Cloud, Service Cloud, Data Cloud (CDP), enterprise data platforms (Snowflake, BigQuery, Databricks), and middleware platforms such as MuleSoft.
• Define and optimize ETL/ELT pipelines, contact ingestion patterns, send log data models, and automation feeds to ensure performance, scalability, and cost efficiency.
• Conduct thorough code reviews, enforce development standards, and ensure platform governance, performance tuning, and Git?based version?control practices.
• Lead, mentor, and support a team of Salesforce Marketing Cloud developers and engineers while collaborating with architects, product managers, data teams, and marketing stakeholders.

Expertise You'll Bring:
 

• 8-12 years of relevant experience in Salesforce.
• Experience designing and delivering complex, enterprise?scale Salesforce Marketing Cloud implementations.
• Expertise across Journey Builder, Automation Studio, Email Studio, MobileConnect, MobilePush, CloudPages, Marketing Cloud Personalization (Interaction Studio), and Marketing Cloud Intelligence.
• Proficiency in AMPscript, Server?Side JavaScript (SSJS), SQL, and API?based integrations for automation and real?time campaign execution.
• Proven experience designing and implementing event?driven and real?time personalization architectures.
• Solid background in integrating Salesforce Marketing Cloud with Salesforce core clouds, Data Cloud/CDP, enterprise data warehouses, and external systems using middleware or APIs.
• Strong understanding of data modeling, contact ingestion strategies, sending log structures, and marketing data governance.
• Demonstrated ability to establish coding standards, conduct code reviews, and manage deployments using Git or similar version?control tools.
• Experience leading technical teams and working closely with cross?functional stakeholders to translate business requirements into scalable technical solutions.
• Salesforce Marketing Cloud certifications and experience in large enterprise or consulting environments are highly preferred.

Key Skills

Education

Any Graduate