Description

Job Responsibilities:

• Support the development of strategies to create seamless customer-friendly experiences
• Own development, and execution of customer journeys Coordinate development of content needed for campaignsCoordinate development of content needed for campaigns
• Coordinate development of content needed for campaigns
• Monitor performance metrics for campaigns and make recommendations for improvement everage digital knowledge and experience to push innovation
• Leverage digital knowledge and experience to push innovation

Basic Qualifications:

• Bachelors degree
• 2 +years of experience with marketing automation, ad platforms, email marketing systems
• 2+ years of Salesforce Marketing Cloud experience, specifically with Automation, Journey, and Email Content Creation features

Preferred Qualifications:

• Working knowledge of Administrative operations such as managing Business Unit, Users, All Contact counts
• Knowledge of SQL Activity, Import Definitions, File Transfer, Data Extracts, and Data Extensions
• Proficiency in Amp script
• Experience and familiarity with HTML
• Experience with Advertising Studio, Mobile Studio, and Interaction Studio a plus (including, Cloud Pages, Smart Forms, Web Collect , Collect Tracking, and Social Studio)
• Strong detail orientation with good organizational and time-management skills
• Critical thinking with the ability to understand and evaluate all relevant data
• Confidence to recommend changes to the plan as needed
• Excellent interpersonal and communication skills

Key Skills

Education

Any Graduate