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Senior Associate Data Analytics L2

Publicis Groupe

 

Bengaluru, Karnataka, India

Posted On: 4 days ago
Experience: 5+ years
Availability: Hybrid
Openings: 1
Category: Data Analytics Associate
Tenure: No Preference/Any
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Description

Design and implement end-to-end analytics solutions to drive data-driven business decisions.

Responsibilities

  • Lead requirement conversations with external partners to translate business needs into measurable KPIs.
  • Design end-to-end analytics solutions, including Solution Design References (SDR), data layer definitions, and tagging guides.
  • Create and maintain Adobe Analytics JavaScript tags and plugins.
  • Validate and debug implementations using relevant debugging tools.
  • Connect optimization tools with CRM-developed experiences.

Required Skills

  • Minimum 3 years of experience in analytics implementation.
  • Hands-on experience with Adobe Analytics, Adobe AT&T, and Optimizely.
  • Proficiency in JavaScript, HTML, R, and Python.
  • Working knowledge of Adobe Launch, AAM, and Salesforce (Krux).
  • Working knowledge of Adobe Report Builder, Workspace, and GA console.
  • Experience using testing tools such as OmniBug and Httpfox.
  • Bachelor’s degree or equivalent combination of education and experience.

Preferred Skills

  • Knowledge of tag management tools like Tealium or Ensighten.
  • Experience with BI tools including Tableau, Power BI, Google Data Studio, Qlikview, or Datorama.
  • Cloud knowledge of GCP, Azure, or AWS.

Education

Any Graduate

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