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Senior Data Analyst

Publicis Groupe

 

Bogota, Colombia

Posted On: 30+ days ago
Experience: 5+ years
Availability: Onsite
Openings: 1
Category: Senior Data Analyst
Tenure: No Preference/Any
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Description

You will analyze large-scale customer datasets to optimize digital marketing strategies and client performance.

Responsibilities

  • Measure and optimize web performance across multiple client projects using analytics tools.
  • Analyze data from Google Analytics 4, Universal Analytics, and Google Adwords.
  • Create actionable dashboards and reports using visualization tools.
  • Communicate data-driven recommendations to client stakeholders.

Required Skills

  • 5+ years of experience in a professional analytics role.
  • Proficiency in Web Analytics and digital performance reporting.
  • Experience with Adobe Analytics.
  • Hands-on experience with Tableau or PowerBI.
  • Ability to manipulate and visualize large-scale customer data sets.
  • Advanced Excel skills.
  • Strong English communication skills, both oral and written.
  • Experience with PowerPoint and Visio for client presentations.

Preferred Skills

  • Experience with ETL processes.
  • Consulting and client management experience.

Education

Any Graduate

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