Description

You will lead end-to-end digital marketing strategy to drive awareness, traffic, leads, and conversions in Noida.

Responsibilities

• Design and execute multi-touch demand generation campaigns and account-based marketing (ABM) initiatives to increase pipeline velocity.
• Manage paid marketing activities across Google, Facebook, Instagram, and LinkedIn, focusing on search engine marketing and ROI maximization.
• Plan and implement SEO, SEM, email, content syndication, social media, and display advertising campaigns.
• Analyze campaign performance against KPIs and ROI, continuously testing ad creatives, targeting, and bidding strategies.
• Collaborate with sales teams to optimize engagement within high-value accounts and align marketing programs with sales objectives.

Required Skills

• 7+ years of experience in performance marketing with a proven track record of managing and optimizing multi-channel campaigns.
• Experience leading a marketing team.
• Demonstrable success in account-based marketing (ABM) and vertical campaigns.
• Proficiency with Google Analytics and marketing automation platforms such as Salesforce Marketing Cloud, HubSpot, Marketo, or Pardot.
• Expertise in managing paid media across search, social, and display channels.
• Strong analytical skills to interpret data, identify trends, and drive marketing effectiveness.
• Strong written and verbal communication skills.

Key Skills

Education

Any Graduate