Description
You will drive organic growth and visibility through technical and strategic search engine optimization.
Responsibilities
- Develop and implement on-page and off-page SEO strategies to increase web traffic.
- Conduct keyword research to identify high-opportunity terms and focus areas.
- Monitor Google Webmaster Tools to identify and resolve technical issues promptly.
- Analyze Google Analytics data to recommend improvements for user experience and conversion rates.
- Research industry topics and customer needs to identify content gaps and new topic opportunities.
Required Skills
- 5+ years of experience in SEO and SEM.
- Proficiency with Google Analytics and Web Analytics.
- Experience managing Google Webmaster Tools.
- Strong technical SEO knowledge, including meta tag creation and strategic link building.
- Ability to conduct deep keyword research and stay current with search engine algorithm updates.
- Excellent English writing skills for content collaboration.
- Proven ability to meet tight deadlines and work across departments.
- Background in analyzing web traffic and implementing digital strategy recommendations.
Preferred Skills
- Experience with paid and organic social media strategy and online advertising.