Description

You serve as the subject matter expert for email campaign setup, deployment, and technical architecture within Salesforce Marketing Cloud.

Responsibilities

• Own the end-to-end email campaign setup, deployment, and technical documentation for all email types.
• Develop and maintain HTML/CSS templates, code snippets, and email template systems using SFMC code blocks and AMPscript.
• Implement segmentation, personalization, and dynamic content strategies to drive customer engagement.
• Manage subscriber lists, data extensions, and coordinate with Enterprise Technology teams on SSL certificates, DNS configurations, and domain management.
• Liaise with SFMC partners on API integrations, platform setup, and special technical projects.

Required Skills

• 4+ years of direct experience in digital retail operations or enterprise email marketing.
• Proficiency with Salesforce Marketing Cloud and enterprise email marketing providers.
• Advanced HTML/CSS skills for email coding, including optimization for various email clients.
• Hands-on experience with JSON and XML.
• Experience working with SOAP/RESTful web services.
• Experience with personalization and visual experience platforms such as MovableInk.
• Proficiency using Atlassian products including Jira and Confluence.
• Experience working within Scrum or Agile methodologies.
• Proven ability to lead teams directly or indirectly.

Preferred Skills

• Experience with AMPscript, Journey Builder, and Automation Studio.
• Familiarity with SQL and Adobe Creative Cloud Suite (Photoshop).

Key Skills

Education

Any Graduate