Description

You will deliver analysis aligned with client business objectives and maintain performance targets through technical implementation and strategic consulting.

Responsibilities

• Develop tracking and tagging strategies to evaluate business goals across multiple teams.
• Consult on web analytics platform selection, implementation, and remediation projects.
• Install and configure web analytics services including Google Analytics and Adobe Marketing Cloud.
• Manage site tag implementation, custom rules development, and data layer analysis using Google Tag Manager or Adobe Launch.
• Perform quality assurance testing on all tracking implementations and create implementation documentation for developers.

Required Skills

• 5+ years of experience in web analytics and implementation.
• Google Analytics.
• Adobe Marketing Cloud.
• Google Tag Manager.
• Adobe Launch.
• Experience with data layer elements and custom rule development.
• Ability to write technical documentation for developer teams.
• Any Graduate degree.

Key Skills

Education

Any Graduate