Description

You will lead the strategy and management of external website initiatives, applications, and user experiences.

Responsibilities

• Drive digital strategy and project objectives for external websites and applications, ensuring integration across all channels.
• Conduct discovery sessions with business partners to interpret digital needs, KPIs, and user journeys.
• Manage content updates and ensure strict adherence to legal, brand, and design standards.
• Collaborate with project managers, multimedia partners, writers, and third-party agencies to develop experience designs.
• Facilitate continuous improvement through regular team huddles, daily stand-ups, and weekly status reporting.

Required Skills

• 10+ years of experience in digital marketing, leading both creative and technical projects.
• Working knowledge of Adobe Experience Manager (AEM) and web content management systems.
• Proficiency in SEO and web metrics analysis.
• Expertise in applying design standards and digital style guides for brand consistency.
• Strong skills in digital marketing and content creation.
• Ability to perform journey mapping and build user knowledge databases.
• Bachelor's degree in digital communications, multimedia, digital marketing, or a related discipline.

Key Skills

Education

Bachelor's Degree