Description

You will lead the go-to-market strategy and execution for the Creative Campus program within the Higher Education segment.

Responsibilities

• Drive GTM strategy and execution, including tracking, website updates, customer stories, and pricing line-up operations.
• Collaborate with Marketing, Sales, Finance, Operations, Pricing, and Product teams to align GTM plans.
• Translate messaging into content that drives engagement and adoption across the Higher Education segment.
• Analyze business performance with Analytics teams to generate actionable insights and identify growth opportunities.
• Partner with regional and country leaders to localize GTM strategies for diverse global markets.

Required Skills

• 5+ years of experience in GTM or Product Marketing.
• Proven experience working with B2B or SaaS products and services.
• Experience managing complex, cross-functional initiatives in a global environment.
• Ability to influence and align multidisciplinary teams toward common goals.
• Strong analytical skills to manage program metrics and performance management.
• Exceptional communication and presentation skills.
• Experience driving pricing strategy and regional enablement.
• Ability to adapt to shifting priorities in dynamic environments.

Preferred Skills

• Experience in Education, education technology, or SaaS B2B.
• Global cultural awareness and experience working with in-region teams.

Key Skills

Education

Any Gradute