Description

You will own the end-to-end implementation and management of tagging architectures across multiple digital properties.

Responsibilities

• Deploy and configure Adobe Launch tags, including the creation and custom coding of marketing, affiliate, and referral pixels.
• Develop and maintain data layers in collaboration with developers to support accurate tracking.
• Execute quality assurance and validation of pixels and variables to ensure data integrity.
• Troubleshoot tracking issues and resolve deployment disruptions.
• Document all tagging implementations, configurations, and processes meticulously.

Required Skills

• 3-4 years of specific experience with Adobe Launch, including managing multi-website tag properties.
• 3+ years of experience in an ecommerce tag management role.
• Intermediate proficiency in JavaScript and HTML, with a requirement to pass a front-end coding assessment.
• Experience implementing and QA-ing marketing pixels and functionality scripts.
• Expertise in Adobe Analytics extension custom code.
• Proven ability to validate pixel accuracy and the variables passed within them.
• Experience with digital analytics tools such as Adobe Analytics or Google Analytics.
• Strong adherence to naming conventions and tagging architecture.

Preferred Skills

• Experience with Server-side Tagging, CDP, Adobe Journey Analytics, or Web SDK.
• Familiarity with Jira and digital marketing campaign practices.

Key Skills

Education

Any Graduate