Description

You will drive growth through performance marketing strategy and multi-channel campaign execution.

Responsibilities

• Create and execute performance marketing strategies and execution plans.
• Manage multi-channel user acquisition campaigns across Google Ads, Meta, Applovin, TikTok, Unity, and ironSource.
• Optimize advertising campaigns regularly to maintain positive ROAS and manage budget efficiency.
• Conduct conversion rate optimization audits, A/B tests, and user feedback loops to improve digital channel performance.
• Track, report, and present media activity KPIs and funnel conversion improvements to management.

Required Skills

• 3+ years of experience in user acquisition or performance marketing.
• Hands-on experience with Google Ads and Meta Ads.
• Proficiency managing Applovin, TikTok, Unity, and ironSource.
• Experience with mediation networks including Applovin Max and AdMob.
• Technical knowledge of analytical tools such as Appsflyer, Firebase, and Adjust.
• Ability to manage digital prospecting and remarketing campaigns.
• Proven track record of managing traffic KPIs and budget allocation.

Key Skills

Education

Any Graduate