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Sr.Online Media Planner - Delhi

Posted On:  12/25/2020 5:58:13 AM

Sr.Online Media Planner

No. of vacancies:  2
Qualifications:  MBA/ PGDM (Marketing ) BE/ B.Tech (Engineering) (Computer Science )
Essential Skills: 
Not specified
Minimum Total Experience:  4
Job Tenure:  Full-time Only
Salary Offered:  Negotiable
Job Location:  Delhi Delhi India

  Job Description
Will lead an Online Media planner team of 3-4 people
• Develop unique and strategically appropriate online media plans, including exploration of venues that utilize emerging technology to support client objectives
• Evaluate media proposals
• Compute ROI of online media activity, and make recommendations to optimize client results
• Negotiate, purchase and maintain online media insertions for various accounts, securing competitive rates and appropriate added value
• Track media expenditures to ensure agency and client budget compliance
• Provide concise, timely and accurate reporting, including post-buys, positioning and online tracking reports, etc
• working with the client to understand a client's business objectives and advertising strategy;
• liaising with the creative team, clients and consumers to develop online media strategies and campaigns;
• thinking creatively about ways to represent particular clients;
Desired Profile :• Outstanding interpersonal skills
• Strong quantitative and analytical abilities
• Passion for marketing/communications
• Ability to establish priorities and manage multiple projects to completion under tight deadlines
• Thrives in collaborative environments with lots of cross-disciplinary, cross-functional projects
• Excel and MS Office proficiency required
• Google Analytics / Omniture experience preferred
• Knowledge of leading ad serving platforms and other relevant technologies
• Demonstrated knowledge of online marketing (ad units, pricing, concepts behind, etc)
• General knowledge of media research tools
• Have a minimum of 1-3 years account management experience across various digital channels.

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